( NIK “BINX” PALM · ONE-PERSON CREATIVE DEPARTMENT )

BINX PALM · CREATIVE 01 Binx, cut out with a transparent background, wearing headphones, looking up and to the side, breaking through his own name

Strategy, design, illustration, copywriting, editing, the whole creative process: one set of hands, so a brand never has to explain itself twice.

Currently

Marketing & creative lead for Sea 2 Sky Living, the working real-estate brand of Rob Palm PREC.

Binx, arms out, presenting the work below
The work six wings, one voice
Listing presentation cover: 2582 Snowridge Cres over a dark aerial of Whistler's ski runs, headlined 1-in-100
The Basecamp: warm cream map poster of a tented eco-resort concept along Howe Sound
Listing presentation: the launch plan page
Wing I · Vision

Sells the property.

Listing presentations, marketing visions and investment packages. Three ways to argue for a property, all for Sea 2 Sky Living.

0 pieces
Whistler tri-fold brochure panels: client testimonials over an alpine panorama with the Rob Palm wordmark
Christmas card: the A-frame cabin inside a snow globe on an illustrated mantel with ornaments and a gnome
Squamish tri-fold brochure, outside panels with the Stawamus Chief on the cover
Wing II · Print

Ink, paper, inboxes.

Brochures, greeting cards and the publications that land in inboxes, all written and designed by the same hand.

0 pieces
Guess the Price: Detached Home Edition, a vertical video game-show still
Instagram carousel cover: Late May in the Sea to Sky, layered mountain photography with bold retro type
Newsletter campaign slide: Four times a year, Rob writes what he's actually seeing across the corridor
Wing III · Socials

Hung in posting order.

Social campaigns shown the way they shipped, slide by slide, plus a property film and a game-show video series.

0 pieces
The live onboarding page shown in its launch post: 'We just made it easier to contact us'
Wing IV · Web

Nothing mocked.

Pages I conceived, designed and shipped myself. Idea straight to production, no dev queue to wait on.

0 pieces · all live
YouTube thumbnail: The Unstoppable Paradox, a Deadlock character in a trench coat against a dark city
YouTube thumbnail: Is Mirage the Ultimate Tank, mustachioed character with pistol and item icons
YouTube thumbnail: Paradox filthy damage build
Wing V · Arcade

The passion wing.

A channel motion identity and thumbnail craft from the video-game lane, kept sharp because I love it.

0 pieces
Rocket Pressure Washing logo, from a personal brand rebrand case study
Cartoon rabbit in a green suit standing on a rooftop beside dynamite, with the word Revenge painted below
Circular logo combining a fish face, dragonfly wings and a shrimp tail
Wing VI · Sketchbook

Made because I wanted to.

Logo marks, a full brand rebrand and character illustration, none of it commissioned, all of it kept because the craft still had to be good.

0 pieces
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What I do the studio
i.

Design, end to end

Identity, listing decks, brochures, campaign creative, custom illustration, landing pages: one visual voice from the logo to the last Instagram slide.

ii.

Words that match

I write what I design, from newsletters and market reports to campaigns and captions. When the same hand does both, they never argue.

iii.

Motion & content

Property films and animated channel idents, edited in-house. Illustration and character work that becomes logo marks, plus thumbnail craft honed in the most brutal feed on earth.

About the fuller story
Binx smiling in a grey hoodie, holding a thoroughly unimpressed French bulldog in a sunlit living room

with the department of quality control.

Refuse to specialize.

By title, I’m the in-house marketing lead for Sea 2 Sky Living, the Whistler & Squamish real-estate practice of Rob Palm PREC. In practice, I’m the whole creative department: every deck, brochure, report, campaign, film and caption in this portfolio was designed, written and shipped by one set of hands.

None of it was made for a pitch. It was made to perform, win a listing, fill an open house, earn the next signup, then do it all again next week. Real estate is the proving ground, not the boundary: the same craft flows to any brand that wants one voice everywhere.

Before marketing there was philosophy, a UVic BA that became a work habit: figure out what a thing actually means before deciding how it should look. I think with my hands, learn tools by using them in production, and sweat the details people feel but never mention.

Currently
Marketing & creative lead, Rob Palm PREC · Sea 2 Sky Living
Range
Design · illustration · copywriting · film · web · AI-assisted builds · one voice throughout
Toolkit
Video editing suites, Canva at production speed, intermediate understanding of Adobe Creative Cloud
Education
BA Philosophy, University of Victoria
Open to
Full-time creative roles, select freelance, and paid excuses to make videos
Say hello let's talk

Let’s make something fresh.

Hiring, or building something people should fall in love with? I’d like to hear about it.

binxpalm44@gmail.com
LinkedIn Instagram sea2skyliving.com